I just gave a design test, where students had to create an ad for a refreshing beverage. I gave them the image (lime splashing in cool, clear water) and the headline:
Aaaaaaaaaah!
As they are turning in the finished project, and I'm seeing the headline in 150 point type, I realize that there is a difference between
Aaaaaaaaah!
and
Ahhhhhhhhh!
One is contented. The other is running away in terror. I've made a note of it.
2 comments:
I've seen killer tomatoes, killer limes can't be far behind.
Do you mean Killer Limeys?
Terence Stamp?
When exactly did Soderbergh jump the shark? Was it Ocean's Twelve? Which I liked. But I just heard about Ocean's 13. Come freakin' on. Really.
Um, what were we talking about?
Post a Comment